Survey project to inform dealers about what customers think and feel Canadians have LOTS of ideas and impressions about Canadian auto dealers, automotive brands, and the vehicle purchasing experience. If only dealers could get inside the heads of their customers, …
General managers are increasingly the “go to” people within dealerships. Canadian auto dealer spoke with some to find out how their roles are adapting. In modern automotive retailing, we’ve seen numerous changes in the way aspects of dealership operations are …
The new year brings change and opportunity I love the way each new year starts in the automotive industry. It’s a familiar cycle of activities that I have come to really enjoy over the years. From auto shows on both …
China’s demand for resources has fueled Canada’s economy Bound as we are by geography to the United States, it is easy to assume that our entire economic fate is tied to the Americans. There is some truth to this — …
Monday January 9th marked the first media day in Detroit at the North American International Auto Show. Most brands have increased their exhibits from the past few years. The show is very upbeat, the brands have invested heavily in their …
It’s never been a better time to be a new car buyer In life there are certain maxims we truly can take for granted: night follows day; lazy summers give way to brutal winters (in Canada, anyway); a decent share …
I’m on another call and my phone rings — again. Soon thereafter, an email arrives. It’s Jim Bell, our popular and colourful Focus on Fixed columnist. When he can’t reach me, he calls publisher Niel Hiscox in the office next …
Are you ready for the new law? You had better be There is a significant change coming to Canada’s legal landscape that you need to be aware of. Commonly referred to as “Canadian anti-spam legislation”, or “CASL” this new law …
Ottawa must be prepared to intervene in economy Despite months of what’s consistently been branded a “recovery” in the wake of the recession of 2008 and 2009, we find ourselves once again in very uncertain waters. As of this writing, …
Dealer phone call leads to lunch chat In my first editor’s note in this space, I wrote that I loved getting reader feedback and hearing from dealers. That’s why I was so happy to pick up my phone and hear …
We are a dealer-owned magazine. As the only dealer-owned publication that reaches all of Canada’s franchised new car dealers, it’s our role to represent dealer interests. That mandate hasn’t changed in the seven years we’ve been publishing Canadian auto dealer …
Two experts from Google took the stage at the Driving Sales Executive Summit conference yesterday in Las Vegas, Nevada to give dealers tips on how to drive more traffic and convert more online visitors into offline sales. Jonika Hoomes, Google’s …
