Author: Jackie Roth

Many dealers lack CRM usage skills

December 14, 2016

While effective CRM use is critical to dealership success, many dealers aren’t using their CRMs nearly effectively enough, according to research from software provider VinSolutions and DealerKnows, a boutique training and consulting firm. They evaluated CRM usage across three categories …

Genesis officially launches in Canada

November 30, 2016

What the company is calling a “human-centred purchase and ownership model” is designed to set Genesis Motors Canada apart from other luxury brands. Hyundai’s luxury car brand officially launched last week and is aiming to create a stress-free customer experience. …