Although demand for full-size pickups has remained relatively steady, south of the border, General Motors has seen a recent drop in truck sales. Executives at GM have said that part of the reason is due to aggressive incentives being offered …
Buying and selling a used car is not the gamble it once was For dealers, buying the right used car can result in a tidy profit and a happy customer. Buying the wrong one can result not only in losing …
Mazda Canada opened its new Western Regional Operations and Parts Distribution Centre in Langley, British Columbia. The facility supplies Mazda automotive parts to Canadian Mazda dealers in four provinces in Western Canada. It also hosts a dealer training centre for …
Getting fast online approvals takes the pain out of paperwork The faster and more efficiently deals can move through the F&I office, the happier it is for everybody: dealers, lenders, service providers — and especially customers. Mississauga, Ont.-based DealerTrack says …
Quorum Information Technologies had an insider’s view when it developed its DMS software for dealers Without a skeleton most things on this earth can’t be held together, whether they are living organisms or man made structures. Take the case of …
A place for everything, and everything in its place The last thing your customers want to see inside your service department are tools and equipment lying around. Apart from the obvious safety hazards that a sloppy shop poses for your …
Despite the emphasis today on ‘virtual’ showrooms and marketing, there’s still nothing like having a physical aid to promote your business Selling cars successfully often requires dealers to be creative. Whether it’s ad campaigns, customer appreciation days, or novel promotions, …
Aspen Marketing Services embraces new tools for dealers If he had to nail down a value proposition for his company, Richard Lambert, Group Vice President of Aspen Marketing Canada, says it would be this: “We sell business intelligence, combined with …
An emphasis on quality learning helps Sym-Tech provide CSI and F&I solutions to more dealers In a competitive marketplace, sometimes dealers struggle when it comes to providing the right F&I solutions and car care products for customers. Since 1971, Sym-Tech …
Auto retailers that use a third-party loyalty program can achieve significant retention increases of 20 per cent and more, according to findings presented in a new white paper from MediaTrac, a U.S.-based marketing technology company. MediaTrac released their free Auto …
Auto retailers that use a third-party loyalty program can achieve significant retention increases of 20 percent and more, according to findings presented in a new white paper from MediaTrac, a U.S.-based marketing technology company. MediaTrac released their free Auto Retailer’s …
Sales tools make it easier to provide customers instant answers on pricing From the time a potential buyer sits down at the sales desk, the clock is ticking. They have questions, your sales people need to provide answers — …
