New app helps dealers manage recalls

New app helps dealers manage recalls

WITH SO MANY vehicles reporting open safety recalls, it can be tough for dealers to know the status of all of the vehicles sitting on their lots.

But a new app from Rapid Recon, which provides time-to-market reconditioning software, can help U.S. dealers recall verification data and ease the stress of dealing with recalls.

Dennis McGinn, CEO of Rapid Recon, said one in four vehicles today have open safety recalls on it but traditional recall reporting data shows a 30 per cent error rate.

McGinn said that’s because OEMS and National Highway Traffic Safety Administration (NHTSA) reports such a high volume of safety recalls, that a vehicle classified as recall-free in the morning may be reported as having one by evening, said McGinn.

“We’re seeing 10 to 11 per cent of inventory on dealers’ lots change like this in a day,” said McGinn.

What Recall Management does is pull open safety recall data from OEMs, NHTSA, vehicle history reports and other sources, and then provides a clean and verified list twice a day or more to a dealership.

The company said the Recall Management app is meant to help dealers reduce recall exposure, increase warranty revenue, improve customer safety and CSI, enhance market differentiation, optimize service bay use and reduce overhead costs.

“To be completely certain about its inventory’s safety recall status, a dealership can assign an individual to enter each vehicle’s VIN one at a time into one of more systems or automate the verification process in batches multiple times a day through Recall Management,” said McGinn.

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