AI is helping MapGPT voice assistant become more relevant to drivers

A company in the United States launched a conversational Artificial Intelligence service so that OEMs can create customized voice assistants that are capable of delivering more natural and actionable conversations.

The company is Mapbox, which uses its own location services and combines them with real-time information about the driver’s location, destination, and surroundings, so that the conversation provided by MapGPT is more comprehensible. The AI also aims to make the recommendations more relevant than other voice assistants.

“At Mapbox, we are applying the power of AI to keep pace with drivers’ evolving needs and expectations,” said CEO Peter Sirota in a statement. “Mapbox enables carmakers to customize all aspects of the navigation experience and innovate on behalf of the driver… Customers are in control of privacy, safety, style, and actions of the assistants they build.”

The program is powered by the GPT-3.5 and GPT-4 large language models from OpenAI, and can function offline. It allows drivers to navigate home, find an electric vehicle charging station, access their user manually, and search for other locations from Mapbox data even if there is no internet connectivity.

MapGPT is one example of how AI is being used to evolve some of the tech and tools in the automotive space. In this case, customers are able to customize all aspects of the service by selecting which Large Language Model (LLM) MapGPT uses, the data it has access to, and the actions it can perform, among many other things.

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